< Back to News

Luxury Beauty Brand Debuts New Elixir

Some of New York City’s top realtors, influencers, and beauty editors recently gathered in The Crown at 212 Fifth Avenue to celebrate the release of La Prairie’s newest luxury beauty product. The Swiss beauty company decked out the triplex penthouse in purple in honor of Platinum Rare Cellular Night Elixir, the latest in La Prairie’s line of skin-enhancing, anti-aging products. The Crown was totally transformed for the event, including mood lighting provided by candles and a display of jewels from Van Cleef & Arpels. Guests at the event enjoyed eye treatments and hand massages on the penthouse’s lower floors before drinking cocktails and taking in the panoramic city views in the NoMad condo’s private terrace.

Read Full Article

Click Here to View The Crown’s Floor Plan

 

Some of New York City’s top realtors, influencers, and beauty editors recently gathered in The Crown at 212 Fifth Avenue to celebrate the release of La Prairie’s newest luxury beauty product. The Swiss beauty company decked out the triplex penthouse in purple in honor of Platinum Rare Cellular Night Elixir, the latest in La Prairie’s

Read More >